We partnered with Dr Martens to bring their Laneways Music Festival Pop Up Retail activation to life.
Consumers were snapped in the retail pop up - and asked to write a chalkboard message about what they stood for (reinforcing Dr Martens brand value to stand for something).
1x Days activity drove significant social amplification of this fun activation.
We partnered with Nike to create branded content in a very condensed time window after an influencer workout event.
With only 1 hour to activate, and guests tired post workout - we created really cool content that made guests want to share.
We partnered with KFC to help amplify their game day sponsorship activity at Super Rugby Games.
We have actually run season long campaigns with KFC for the last three years, and the results speak for themselves. Generating over Million Impressions each year for 3 years running.
We partnered with ASB Bank to bring their bring their sponsorship of the epic ASB Classic Tennis to life.
While stars like Serena Williams were center stage on court, we gave fans a chance to record their own "epic finish" to be in the draw to win prizes once videos were shared on social.
We were onsite for 5 days at this busy tournament, and a lot of fun was had by all entrants.
We partnered with the New Zealand Herald to bring to life their game day sponsorship of the Blues in the Super Rugby Competition.
Fans were snapped against a branded media wall and filmed in slow motion scoring a try!
A short activation (live for 2x hours) but delivered some great laughs and strong social amplification for the NZ Herald Brand.
Diwali is the Indian Festival of lights, and we partnered with ASB Bank to help leverage their sponsorship of this community event.
Consumers were asked to film their own Diwali inspired dance, with music & props provided by the Smile Dealers team, and moral support provided by enthusiastic onlookers.
A super engaging activation of Fun, Dance, Community and of course social amplification!
Grey Goose wanted an interactive social amplification activity at the Denizen Heroes awards. We arranged a sequin drape background and boomerang photo booth to create a truly interactive experience.
This was a highly premium event with A-list guest list. The guests responded to this set up by sharing the Boomerangs all over social - driving the results below.
We created a roaming boomerang kiosk to capture all the fun at G.H. Mumm's VIP Section at Cup Week Races.
Another premium event with a discerning guest list. Being mobile meant we could approach consumers as they enjoyed their G.H. Mumm experience, and create and share branded content on the spot.
We created a photo wall and DIY-themed Boomerang booth to bring to live TV3's "Block Party" where fans of the hit TV show could come down and meet the stars.
The goal was to create fun, real-time content that was instantly shared to consumers' social channels, and in one afternoon we created a ton of real-time activity on consumers' Facebook profiles.
We've partnered with the Vodafone Warriors for the past 5 seasons now. This year we were challenged to create a green screen photo booth experience for their fans.
7 games into the season, we are as popular as we were at game 1. We create new artwork and messaging for each game to ensure a unique photo souvenir at each game.
The team at Disney created a series of in shopping mall experiences for young movie fans to have a race themed experience. Part of this was a banded photo booth experience.
We helped the Disney team amplify the message that Cars 3 would be in the theatres soon, generating significant user generated branded content.
Working with a Vodka brand at an EDMMusic Festival (Electric Ave) was always going to be a good day.
We had a whole heap of random summery themed props, plus some cool summery themed artwork. Add in a dash of Long While Vodka and this was always going to be a fun activation.